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Taking Higher Ed
brands to new heights.

We’re here to create emotional connections—and results—with big ideas.

Our work

BRITE x the watsons. A joint ADventure.

BRITE X the watsons (BXTW) is a best-of-two-worlds, full-service agency that unites the award-winning talents of strategic shop BRITE, in Virginia Beach, and NYC creative collective, the watsons. Long time friends and colleagues, the founders of BRITE and the watsons first united to promote the opening of Whole Foods Market’s Virginia Beach store. Today, our collaborations have led to unprecedented successes across diverse sectors, targets, strategies, and media, with an emphasis in—and passion for—Higher Ed marketing.

Montclair State University

Becoming ‘Red Hawk Ready’

This prestigious New Jersey university is ready for takeoff with a powerful rebrand.

See project

Baruch College

Making a Big Impact

A rebrand that promises prospects an impactful future.

See project

Tidewater Community College

From Here, Go Anywhere.

A successful campaign harnessing the power of smart digital optimization—and a clear value proposition.

See project

Scripps Howard School

Writing Your Own Future

A fresh design aesthetic that modernizes a venerable institution to attract the next generation of journalists.

See project

Your success is our success.
We work with you through every stage of the process, to craft your story together in your voice.

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